Frequently Asked Questions
Why do I need SEO?
Search engine optimization helps your website to be visible in the search engine results pages (SERPs). Search engine crawlers look for certain criteria before ranking websites. SEO puts the necessary criteria in place to make sure your website is optimized and has a better chance of appearing higher on SERPs compared to competitors. SEO also provides more visibility and traffic, resulting in higher conversions and more leads generated. SEO is also necessary because it helps search engines understand what your website is about, which can help them determine the relevance of your content to the searches entered by users. Additionally, SEO helps you build a stronger brand presence online and improve customer loyalty, as well as reach out to new customers that may have not found you otherwise. SEO can also give your website an edge in the increasingly competitive online market, giving you a better chance of success. In short, with SEO, you can increase your visibility and reach on the web, which in turn will boost your overall business growth.
Why isn't my site showing up on Google?
There could be a few reasons why your website is not appearing on Google. First, you may need to optimize your website for SEO – make sure that your content is of high quality and relevant to the searches users are making. Second, you may have inadequate backlinks pointing to your website – if other websites are linking to yours (as part of their content), Google will be more likely to rank it higher on SERPs.
What is backlinking?
Backlinking is when other websites link to your website from their content. This helps both websites – yours gets more visibility and traffic, and the other website gets high-quality content for its readers. Backlinks are very important for SEO because they help search engines determine how relevant your website is to the searches users are making. Additionally, backlinks indicate the popularity of your website, which helps it rank higher on SERPs.
Why do I need blog articles for SEO?
Writing blog articles is important for SEO because they help you target new keywords and increase your website’s visibility on SERPs. Blogs also help you engage with your audience, as well as build a better brand presence online. Additionally, blogs can provide useful information to readers, which can help them make informed decisions about products or services related to your website. Finally, blog articles can be used to generate more organic traffic to your website and increase conversions. Overall, blogs are a great way to get more visibility for your website and boost SEO.
What is an SEO audit?
An SEO audit is the process of evaluating your website’s performance in terms of search engine optimization. An SEO audit reviews your content, keywords, backlinks, and other important SEO criteria to identify areas of improvement. The goal of an SEO audit is to make sure that your website is optimized for the best possible performance in terms of SERPs. It can also help you identify any potential issues that could be hampering your website’s visibility on the web. An SEO audit is a great way to ensure that your website is performing optimally and helping you generate more leads, traffic, and conversions.
For a FREE SEO audit report, enter your URL and email address on our home page.
What is the difference between SEO and SEM?
SEM (Search Engine Marketing) is the practice of using paid search results to increase visibility on SERPs. With SEM, you can bid on keywords that you want to appear higher on SERPs, and pay when users click your ads. As opposed to SEO, which relies mainly on organic search results, SEM gives you the opportunity to get instant visibility on SERPs by paying for it.
SEM is often referred to as PPC, or pay-per-click, because the cost of the service is based on the number of times your ad is clicked. While PPC ads have a more immediate impact than SEO, the costs can really add up, especially for popular, high-value keywords, where each click can cost you upwards of $40. Additionally, the benefits of SEO persist for a long time after the initial investment, whereas PPC generates value only as long as you keep paying for it.
What is technical SEO?
Technical SEO is the practice of optimizing your website for better search engine performance. This includes aspects like page speed, indexing, URL structure, coding errors, and canonicalization. Technical SEO can help make sure that search engines are able to crawl through your website easily and accurately identify the content on it. Additionally, it ensures that search engine robots don’t miss any important information on your website, which can help you rank higher on SERPs.
Technical SEO is a very important aspect of SEO and should not be ignored when creating or optimizing a website. It requires knowledge of web development and coding languages, so it might be helpful to consult an experienced web developer like Loaded Media for assistance.
I built my own website on Squarespace/Wix. Why should I hire a professional developer?
In short: DIY website builders like Squarespace and Wix prioritize ease of use, at the cost of flexibility, performance, and technical SEO. They’re great for amateurs or for use as a static portfolio, but for business owners, the downsides are too big to ignore.
Technical SEO is a major problem for DIY websites. Even the most advanced DIY builders are missing the technical tools and expertise needed to get a website in front of more users. Additionally, they lack some of the more advanced features required for a business website and they often don’t meet the same standards of performance, security, design, and scalability. Loaded Media’s professional developers can design and build you a custom site that both looks great and runs optimally.
Why is site performance important?
Site performance is important because it directly affects user experience. Slow-loading websites can cause users to become frustrated, navigate away, and even lose trust in your business. In addition, Google considers page load time when indexing and ranking websites. If your website is slow to load, Google may penalize you in the SERPs and your website may appear lower on the search results pages. Furthermore, improved performance can also improve usability, making it easier for users to navigate and interact with your website. Ultimately, an optimized website can create a more seamless user experience that reduces bounce rate, increases conversions, and boosts overall brand reputation. Investing in professional development services from Loaded Media will ensure your website is loading quickly and optimally for both users and search engines.
Why is SEO important for mobile users?
SEO is increasingly important for mobile users as mobile web usage continues to grow. Mobile web users have different expectations and needs compared to desktop users, so it’s essential that websites are optimized for mobile devices. This includes having a responsive website design that can adjust to varying screen sizes, as well as having mobile-friendly content. SEO should also take into account how users interact with websites on mobile devices. For example, mobile users may use voice search or click-to-call buttons, so SEO should be optimized for these features. Additionally, mobile users may have different search intent than desktop users, so SEO should be optimized to meet the needs of these users. Optimizing for mobile users will help ensure your website is easily accessible, leading to improved visibility and higher conversions.
What publications do you work with?
We keep this information only for our clients. The publications are on a case by case basis and will be discussed during your free consultation.
However you can see some samples on our PRESS page.
Does it cost me any money upfront?
After you are brought onboard with Loaded Media, we will send you an invoice, which is payable with credit card, wire or money transfer.
Once that is paid, we will begin work immediately.
Why do I need Loaded Media?
There is a major gap in the publicity business for people who want publicity but can’t get access to it. We get you that access.
Let’s say you are a great baker and want to start your own bread-making business. You are dedicated and have worked hard for the perfect recipe.
You go to the bank for a loan. You have no sales and there is no information about you online. And there especially is nothing about you being a bread maker. So then, you go to a bread baking company looking for a job. Again they can’t find anything about you online. You decide to tell your friends about your new company, and they don’t take you seriously. You have all of this talent, but no one believes you. No one wants your bread.
You finally realize you need Loaded Media and you decide to work with us. We get you a Google Knowledge Panel, website, 10 articles about “How your bread is amazing”, “How you are the best bread maker in the world”. We show everyone that you are the hottest thing since sliced bread.
Now when people search your name, it’s clear: you’re not just a great baker, you’re such a good bread maker that people are talking about you. Lots of other people want your bread.
This is the world we all live in now. Online presence, if neglected, will cost you business and money.
What if I decide I want to change my mind?
This is very understandable and we get it. Things happen and things change.
Your choices are your own. You are free to change your mind and receive a full refund anytime before you approve your first article.
Can I cancel at any time?
We offer a 100% cancelation policy up until the point of first article approval on your first month. Once you approve the article, it cannot be canceled and you cannot be refunded.
Example: John Doe just is not happy with the article before it’s published, and no matter how many drafts we do, it is just not working (not that this has ever happened). He will be refunded the full amount.
Example 2: John Doe approves the article and it’s published. We have done all of the work and everything is done per our agreement. This is not refundable. (Not that this has ever happened either.)
What should I expect?
After your onboarding, we will begin work immediately on three things:
- We will have an article writer call you to get started on your articles.
- While that is in the works, we will also begin the process of building your Google Knowledge Panel.
- We will work on Cleanup, SEO and filling in the missing gaps.
You can expect your first article in your first week as our client.
What if I don't like the article?
We want you to be 100% satisfied, so we welcome revisions. Most of our clients want it to be perfect and we agree. We will do up to three revisions.
I already have a million followers...
You might have a million followers on your social account, but what happens when people google your name? Are you selling products? Are there articles about you? Are your social accounts verified? Do you have a Wikipedia page? Are you verified by articles?
When companies bid for influencer campaigns, they are going to Google search you. If you have articles about you, it will increase your rate, and you will get more jobs.